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New Vistive soybeans produce low-linolenic oil, which allows
food processors to reduce the need for hydrogenation. Low-linolenic
oil from Vistive soybeans can lower or eliminate unhealthy trans
fats from foods. The high-performance genetics of FS HiSoy®
Soybeans paired with the premiums created by consumers' demand for
foods low in trans-fats gives growers an even greater opportunity
for success in a rapidly growing market.
Profit Potential Without Performance Compromise
Soybean growers can experience the value of Vistive on several
levels:
No Yield Compromise.
Vistive soybeans offer the same yield and agronomic performance
you’ve come to expect from your FS HiSOY Soybeans. Vistive
soybeans include Roundup Ready® technology that
provides excellent weed control and crop safety with the use of
Roundup® agricultural herbicides. The result of over
10 years of breeding, Vistive soybeans are a transgenic event
containing less than 3% linolenic acid compared to 8% for
traditional soybeans.
Premium Potential. Vistive soybeans meet processors’
growing demand for low-linolenic oil, which can yield price
premiums for growers.
Industry Opportunity. As of 2006, the Food and Drug
Administration (FDA) requires food products to carry trans fat
content on labels. Vistive offers an opportunity for food
manufacturers to show reduced trans fat presence on food labels.
Vistive low-linolenic oil does not require hydrogenation, a
process that creates trans-fatty acids or trans fats. Food
companies are looking for a stable source of vegetable oil that
eliminates hydrogenation to meet anticipated consumer demand and
FDA requirements. Increased demand for low-linolenic oils from
food manufacturers is already generating excitement among
soybean processors. Growers who choose to partner with
participating soybean processors will see how raising Vistive
soybeans can provide rewards for a premium product.
Soybean Grower Opportunity
To be among the first to participate in a rapidly expanding market
opportunity, your FS Crop Specialist can tell you more about where
FS HiSOY Soybeans with Vistive can work in and for your operation.
Talk to your FS Crop Specialist today and position your operation
for future market opportunities.
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